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Mission Statement

The mission of McKenna is to advance the well-being of the New Braunfels community.

Vision Statement

McKenna will be active in providing services to enhance the health and well-being of the New Braunfels community, serving as a partner and resource to others who share that goal, now and for future generations.


Well-being can mean a lot of things. In this website you will get an idea of what well-being looks like to us, and how we hope to help it grow in New Braunfels. In the broadest terms, our goal is to have a hand in addressing key issues, providing needed resources, developing programs and breaking down barriers – helping provide the tools that will allow all of us to improve our community and our lives.

This isn’t something we are doing on our own. We envision our support benefitting everyone in our community in a wide variety of ways, both directly and through partnerships with local organizations.

What is Well Being?

The term “well-being” has different meanings to different people. To some, it relates to physical fitness. To others, it revolves around a sense of worth and security. Still others may see it as the knowledge and support to help maintain their health.

At McKenna, our focus is on promoting the well-being of the New Braunfels community, no matter how that term is interpreted. We want to think about the well-being of our community from many different perspectives. It’s not our plan to narrowly define a scope of interest, but rather to remain nimble and flexible. We want to address issues now and to be able to adapt as needs change or arise in the future.

What does well-being look like?

  • Access to primary, preventative, non-acute public health services
  • A clean, safe, physical environment
  • Basic nutrition – both food and education – available to everyone in an affordable and respectful manner
  • People of all ages have access to programs that stimulate and challenge them educationally, socially, recreationally and creatively
  • The community embraces the pursuit of health and healthy life choices

Some primary obstacles to well-being:

  • Sedentary Lifestyles
  • Unchallenged minds
  • Lack of tools to improve well-being
  • Isolated family members and fractured families
  • Tightening budgets limiting government and nonprofit services