McKenna congratulates Herald-Zeitung on receiving Texas Treasure Business Award
August 29, 2023
The McKenna Foundation congratulates the New Braunfels Herald-Zeitung on receiving the Texas Treasure Business Award, created by the Texas Historical Commission in 2005, to pay tribute to the state’s well-established businesses that have been in continual operation for at least 50 years.
The newspaper business in New Braunfels began in 1852 with the publication of the Neu Braunfelser-Zeitung – just seven years after the city was founded. The first editor was Ferdinand J. Lindheimer, who published the newspaper for 20 years from his home, which still stands at 491 Comal Ave.
The New Braunfels Herald began publishing in 1892 in English with S.R. Whitley as the editor. In 1957, the New Braunfels Herald joined with the Neu Braunfelser-Zeitung, alternating weekly publications. The two newspapers merged in 1967 to become the New Braunfels Herald-Zeitung.
During a devastating flood in 1998, water severely damaged the Herald-Zeitung offices, equipment and archives, but the newspaper’s publication was uninterrupted with the help of the neighboring Seguin newspaper office.
The Herald-Zeitung is one of the oldest newspapers in the state.
Comal County commissioners recognized the paper by issuing a proclamation during the Aug. 24 meeting for its “exceptional historic significance and their longevity in Comal County.”